Casablanca, April 2025— The international B2B platform AKTAWA participated in the GITEX Africa Morocco 2025 exhibition and conference, one of the largest technological events on the African continent. The event brought together global leaders of the digital industry, investors, startups and regulators, providing a platform for dialogue on the technological development of the region.

For AKTAWA, participation in GITEX Africa was a strategic step towards entering the fast-growing African market, where demand for digital solutions for business and the public sector is showing steady growth.

Strategic objectives of participation

The AKTAWA delegation, led by Maxim Konoplyanikov, the company's founder, set the following goals:

• presentation of the platform to the international business community;
• establishing partnerships with local and global players;
• monitoring trends in artificial intelligence, financial technology, cybersecurity, and cloud solutions;
• assessment of the potential for scaling of AKTAWA services in the countries of North and West Africa.

Maxim Konoplyanikov, founder of AKTAWA:

"Participating in GITEX Africa Morocco is not just a presentation of our platform, but an opportunity to become part of a global technological dialogue. Africa is one of the most promising markets for innovation today, and we see great potential for the development of AKTAWA in this region."

Presentation of solutions and industry interest

The key functionality of the platform was presented at the AKTAWA stand.:

• organization of cross-border purchases and deliveries with guaranteed payments;
• transaction financing and trade lending;
• digital tools for tenders and public procurement;
• artificial intelligence-based analytics for demand forecasting.

The audience was particularly interested in solutions in the field of supply chain automation and AI analytics, which confirms the high demand for smart technologies from African businesses and government agencies.

Negotiations and new partnerships

The GITEX business program allowed for a series of meetings with potential partners, including:

• international IT corporations interested in joint projects on the continent;
• technology startups from Morocco, Nigeria, Kenya and other countries;
• representatives of government agencies for digitalization and investment funds.

In addition, AKTAWA experts acted as speakers at panel sessions on digital business transformation and sustainable technologies, sharing their experience in building an ecosystem for international trade.

HR aspect and talent support

As part of the social mission, AKTAWA held meetings with students and young developers, talking about career paths in IT, promising areas and internship opportunities on the platform. This area is considered by the company as a long-term contribution to the development of the technological personnel reserve in the region.

Results and development plans

Participation in GITEX Africa Morocco 2025 allowed AKTAWA:

• strengthen brand awareness in the African market;
• create a pool of potential clients and partners;
• gain a practical understanding of the regulatory and infrastructural features of key countries in the region.

In the near future, the company plans to adapt its product line to local requirements, launch pilot projects with African contractors, and continue participating in relevant international events.

AKTAWA continues its systemic development as a global B2B platform combining procurement, financing and logistics for businesses around the world. Follow our news — new projects and technological breakthroughs are ahead.